Zoe Fletcher
VP of Customer Success
At Insites since 2018, Zoe works with our biggest international clients, so she's the one to ask about getting a whole sales team moving on the new platform without missing a beat.
Live Free product launch webinar
Meet the new Insites
Search has changed. So has selling. Meet the platform that helps you sell more to SMBs in the age of AI.
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Built for selling digital marketing to SMBs in an AI world
Your prospects and clients are being found, or missed, by AI answers. Insites shows them where they stand in just 60 seconds, in a report anyone can understand, so proving the value of what you sell is easy.
Build your prospect list
Create targeted lists of businesses to audit in bulk
Keywords plumberboiler repairelectrician
Locations ManchesterLeeds
Search Filters 6 Trades & home services Rated 4.0+ 50+ reviews Unclaimed profile Has phone Search position 4–20 More
38 of 246 match your filters · 5 selected Export CSVAudit 5 selected
NF Northern Flow Plumbing ★ 4.9 (1,204) ↗ #4 plumber · Manchester Analyse
S&W Spark & Wire Electrical ★ 4.8 (386) ↗ #5 electrician · Leeds Analyse
HW Heatwise Boiler Care ★ 4.6 (912) ↗ #6 boiler repair · Manchester Analyse
AV Aire Valley Plumbers ★ 4.7 (254) ↗ #8 plumber · Leeds Analyse
DE Deansgate Electrical Services ★ 4.9 (171) ↗ #9 electrician · Manchester Analyse
KH Kirkstall Heating & Gas ★ 4.5 (433) ↗ #12 boiler repair · Leeds Analyse
Several searches at once
Mix keywords and locations in one go, and Prospect Discovery finds hundreds of real local businesses for your pipeline.
Only the ones worth calling
Filter by sector, rating, reviews, claimed profile, website, phone, email, photos and where they sit in search, so the list is businesses you can actually help.
Audit the market
Tick the ones that fit and audit them in bulk, so every call opens with evidence.
The whole picture at a glance
An AI summary up top, then a simple score for each area. You choose the areas, what they're called and what counts, so the audit matches what you sell.
Talking points for the call
Every gap comes with why it matters to the owner, so any rep can walk a prospect through it, then reach out in a click.
AI and competitors, one click away
How the business shows up on each AI platform, and which rivals are beating it and on what, without leaving the overview.
The right products for this client
Insites picks the solutions from your own portfolio that fit this business, each tied to a gap in the audit, ready to drop into a proposal.
One score an owner gets
A plain score out of 100 and four facts behind it, so the owner sees the problem at a glance and you don't have to explain it twice.
Platform by platform
Who knows the business, who gets its details right and who actually recommends it, across all seven AI platforms.
The questions customers ask
Real questions like "who can fix a burst pipe tonight?", asked on every platform, so you can show exactly where the business goes missing.
Who AI sends them to instead
The rivals AI recommends in their place, named and ranked by threat, which gives the owner a reason to act.
A to-do list you can sell
Every fix ranked by priority and tied to the platforms that flagged it, so the gap turns straight into a proposal.
Street by street
Twenty-five points across town show exactly where they turn up for "emergency plumber" and where they vanish, so you can point at the gap on the call.
Who's winning instead
The rivals taking the east side, named, which gives the owner a reason to act and you a local SEO job to quote.
What to sell, and why
Paige reads the whole audit and recommends the next step, backed by the findings, so every rep knows what to pitch.
One click to act
Create the proposal in Insites and send it to the client straight from the answer. No copying and pasting between tools.
Your rules, every time
Sales leaders set the guardrails, from which products to lead with to how to handle objections, so reps sell your way instead of through their own AI subscriptions.
Click around the sidebar, or sit back and we'll show you
- Several searches at onceMix keywords and locations in one go, and Prospect Discovery finds hundreds of real local businesses for your pipeline.
- Only the ones worth callingFilter by sector, rating, reviews, claimed profile, website, phone, email, photos and where they sit in search, so the list is businesses you can actually help.
- Audit the marketTick the ones that fit and audit them in bulk, so every call opens with evidence.
- The whole picture at a glanceAn AI summary up top, then a simple score for each area. You choose the areas, what they're called and what counts, so the audit matches what you sell.
- Talking points for the callEvery gap comes with why it matters to the owner, so any rep can walk a prospect through it, then reach out in a click.
- AI and competitors, one click awayHow the business shows up on each AI platform, and which rivals are beating it and on what, without leaving the overview.
- The right products for this clientInsites picks the solutions from your own portfolio that fit this business, each tied to a gap in the audit, ready to drop into a proposal.
- One score an owner getsA plain score out of 100 and four facts behind it, so the owner sees the problem at a glance and you don't have to explain it twice.
- Platform by platformWho knows the business, who gets its details right and who actually recommends it, across all seven AI platforms.
- The questions customers askReal questions like "who can fix a burst pipe tonight?", asked on every platform, so you can show exactly where the business goes missing.
- Who AI sends them to insteadThe rivals AI recommends in their place, named and ranked by threat, which gives the owner a reason to act.
- A to-do list you can sellEvery fix ranked by priority and tied to the platforms that flagged it, so the gap turns straight into a proposal.
- Street by streetTwenty-five points across town show exactly where they turn up for "emergency plumber" and where they vanish, so you can point at the gap on the call.
- Who's winning insteadThe rivals taking the east side, named, which gives the owner a reason to act and you a local SEO job to quote.
- What to sell, and whyPaige reads the whole audit and recommends the next step, backed by the findings, so every rep knows what to pitch.
- One click to actCreate the proposal in Insites and send it to the client straight from the answer. No copying and pasting between tools.
- Your rules, every timeSales leaders set the guardrails, from which products to lead with to how to handle objections, so reps sell your way instead of through their own AI subscriptions.
On the agenda
Take a look behind closed doors
From the new Insites in action to why local still matters, we'll give you a guided tour of the platform and show you how it helps you sell in today's AI world.
Why we changed everything
Search hasn't died, it's changed hands, so we'll show you how Insites has gone from a local SEO prospecting tool to the most valuable tool for agencies selling digital marketing to SMBs in an AI world.
Zoe and AndrewThe problem with AI tools
Most AI visibility tools are enterprise dashboards built for data teams, so we built the new Insites for the people actually selling to small businesses, with reports an SMB owner understands at a glance.
AndrewThe new Insites in action
We'll audit a real small business across seven AI platforms (ChatGPT, Gemini, Perplexity, Copilot, Grok, and Google's AI Overviews and AI Mode), then walk through the report as the owner sees it and as you'd use it.
Luke and AndrewCompare competitors with Local Grid
Local Grid shows how a business ranks on Google, street by street, and exactly which competitors are winning customers for the keywords that matter.
Luke and AndrewMeet your new AI assistant, Paige
Paige is your AI agent that knows all of your audit data. It tells you what to sell and why, then builds the proposal or drafts the outreach email in a click. Sales leaders set the guardrails, so every rep sells your way.
Luke and AndrewFind your next clients
Struggling to know who to call? We'll show you Prospect Discovery, which finds the businesses that need the services you sell, then ask Claude, through the Insites MCP, for ten more like them, the patterns they share and how to reach out, all without leaving your AI assistant.
Luke and AndrewFind, win, keep
Lastly, we'll talk you through the whole journey, from prospecting right through to retaining clients, and how Insites helps you at every step of the way.
Luke and AndrewQuestions and answers
Send us your questions before the webinar or ask them live on the call, and we'll answer them all at the end.
Luke, Andrew and Zoe
What's new
Here's what's new in Insites
You might have spotted one or two of these already, and on the day you'll see all five working properly.
Search several keywords and locations at once, find hundreds of real local businesses and audit the whole list in a single action. Then find any audit again just by describing it, like "unclaimed profiles in Bristol, scored this month", and the list filters itself.
See how any small business shows up across ChatGPT, Gemini, Perplexity and Google's AI answers, in a report the owner gets at a glance, with clear next steps you can sell.
AI is changing search, but small businesses still win or lose locally, so see how they rank on Google street by street across their whole service area.
Paige sits inside every audit, recommends the next step and takes it for you, from a proposal to a follow-up email. You set the rules on what it sells, how it talks about competitors and how it handles objections, so no more reps pasting client data into their own AI subscriptions.
With the Insites MCP you can prospect, audit and qualify without leaving your AI assistant, so your next ten prospects are one sentence away.
Search for a businessCheck one you already have in mindBuild your prospect listFind every business worth callingQuick checkProspect Discovery
Business name or websitePlumbers, salons, dentists…plumbersheating engineersinBristolBathSearch
Try Harbour Street PlumbingBright Smile DentalBlonde Salon
Harbour Street Plumbing14 Quay Road, Bristol4.8 (63 Google reviews)
61Overall scoreSome quick wins to make
Reviews84Mobile88Local listings58SEO42AI visibility47Google AdsNone running
Audit ready in 58 secondsAvon Valley
No websiteUnclaimed31Totterdown TapsTotterdown, Bristol4.6 (19)
Clifton P&D
Redland Plumbing
Boiler Doctor
Larkhall
Kingswood
Oldfield
Your hosts
A guided tour from
the team that built it
Andrew Waite
CEO and Founder
Andrew runs Insites and the team that built it, and has spent more than 15 years in digital marketing and UX working out what actually helps people sell.
Luke Sanderson
Product Manager
Luke has shaped the new Insites screen by screen, from the new navigation to Paige, and he's driving the live demo, so expect him to know where every button is.
Save your seat
Join us for the launch
It's a free product launch webinar, open to everyone, so come along if you sell digital services to small businesses, whether you've used Insites for years or never at all.
- A live look round the new Insites, in the platform rather than on slides
- Send us a prospect's website when you register and we'll run a free AI visibility audit on it
- Simple ways to explain AI visibility to the small businesses you sell to
- Straight answers from the people who built it
- No hard sell, just a friendly tour of what Insites can do for you
