Meet Insites Nova, the next generation of Insites
Nova is the Insites you know, rebuilt for how people search today. A redesigned audit experience, new AI-powered insights and faster workflows help your team find the right prospects, see the opportunity in seconds and walk into every conversation knowing what to say.



Search has changed. Your customers now ask AI for answers and recommendations. Nova shows your team where every business stands in Google and in AI answers, what to fix, and which of your services fixes it.
Audit-led selling works. Nova makes it easier to repeat.
Same platform, faster answers
Start with the businesses that need what you sell
Tell us the industries, keywords and locations you cover and Prospect Discovery surfaces hundreds of real businesses in seconds. Filter down to the ones that fit, then audit them in bulk with a few clicks. Your team starts every week with a list of prospects and the evidence to open the conversation.


The best opportunity, already picked for you
Open any audit and the new overview sums up, in a few lines, what the business needs to do to win more customers online, and why it matters, before you read a single test. Growth Opportunities then picks up to five actions your prospect should take, shows the likely impact of each, and matches every one to the products and services you sell. You get a credible next step to pitch, and a natural reason to follow up.
Turn an invisible AI gap into a sales opportunity
A business can rank well on Google and still be missing from the AI answers its customers rely on. Nova's AI visibility audit shows whether each AI platform knows the business, whether it describes it accurately, what it thinks of its reputation and how often it recommends it. Your clients see a gap they couldn't see before, and you show them how to close it.

An AI expert in every audit, one click away
Paige, the AI agent built into Nova, already knows the business, the audit and the products you sell. Ask what to lead with, get the finding explained in simple terms, or have Paige draft a personal email, all without leaving the audit. New starters sound like your most experienced rep from day one.


See who AI recommends instead
Most businesses have no idea who their biggest competitors are in AI search. Nova shows exactly which rivals get recommended, on which platforms, how often and in what position. Nothing starts a conversation quite like showing a business owner the competitor that's winning the customers they should be getting.
Find your next opportunity in moments
The redesigned All Audits view makes every audit you've run searchable. Filter by score, industry or location, or simply describe who you're looking for, like "plumbers in the UK with no SSL", and Nova sets the filters for you. Your past audits become a ready-made call list.

From prospect to client, the Nova way
- 1ProspectChoose the industries, services and locations your team covers.
- 2PrioritiseAudit in bulk, then filter to the businesses with needs you can solve.
- 3PreparePick one growth opportunity that matches a service you sell.
- 4Reach outAsk Paige to draft a personal email and share only the evidence that matters.
- 5Follow upSee who opened and engaged, and follow up at the right moment.
