AI-powered website audits built for marketing agencies
Your agency sells digital marketing services - but how do you prove the value before the client even signs? Insites gives your team AI-powered audits that cover SEO, AI visibility, ads, compliance and more. Fully customisable, white-labelled, and designed so any rep can run one and sell from it.
The audit platform that powers your sales, your integrations, and your agency’s own tools. From a 60-second prospect audit to a full MCP-connected AI workflow - Insites is the data layer marketing agencies build on.
AEO & SEO, all in one audit
Insites goes beyond traditional SEO tools. Our AI checks how businesses appear in ChatGPT, Gemini and Perplexity, generates EEAT-aware content analysis, and produces plain-language recommendations mapped to the services you sell. Every audit section includes an AI overview explaining what’s wrong and why it matters - so your reps sound like senior consultants on every call.
Your audit, your rules
Audit Designer gives you complete control. Drag and drop checks, create sections that mirror your service catalogue, adjust score weightings, and white-label everything with your logo and colours. Build a focused AEO audit for one campaign and a comprehensive 70+ check suite for another - all from the same platform.
Your newest rep sells like your best one
Colour-scored results, AI-generated talking points, and Paige - the built-in AI agent that acts as a personal sales coach. Ask Paige about any finding and get plain-language talking points for the prospect call. No SEO training required, no jargon to decode.
Show prospects exactly who’s beating them
Run a competitor audit that benchmarks your prospect against up to three rivals across every audit category. Use Local Grid to visualise who dominates on Google Maps in their service area. Present the gaps, recommend your services, and watch urgency do the selling for you.
Plugs into the tools your agency already runs on
Insites connects to HubSpot, Salesforce and Zoho out of the box - audit data flows straight into your CRM. Zapier opens up 5,000+ apps. Webhooks push real-time events when audits complete. Whether you’re routing leads, triggering follow-ups or syncing data, Insites fits your existing stack.
Vibe Code your own agency tools with Insites data
Our MCP server lets your LLM run audits directly - give ChatGPT or Claude real audit data and let it research prospects, draft outreach, or build custom reports. The REST API provides full programmatic access to trigger audits and retrieve results. Use Insites as the data layer and build whatever your agency needs on top.
We can see a measurable improvement in our lead generation and conversion rates before and after Insites, and that’s what counts
The trusted solution for local marketing agencies
“Our new AI-Check quickly proved its value. We've rolled it out as a core lead engine and saw measurable results within three weeks - generating qualified leads at up to 30% lower cost per lead.”
“We manage a large portfolio of clients across web development, SEO and advertising, and Insites has become essential to our daily workflow. The automated audits give us a clear overview of each client - work that used to take hours to compile by hand.”
“The combination of Insites' technical SEO tools and AI Visibility scan has been a game changer for our agency - helping us uncover opportunities and build smarter client strategies in the growing AI space.”
“I introduced Insites to my team and everyone saw how valuable it is - not just for selling, but for streamlining our QA. We've even implemented it as a lead-gen tool on our own website.”
“Our new AI-Check quickly proved its value. We've rolled it out as a core lead engine and saw measurable results within three weeks - generating qualified leads at up to 30% lower cost per lead.”
“We manage a large portfolio of clients across web development, SEO and advertising, and Insites has become essential to our daily workflow. The automated audits give us a clear overview of each client - work that used to take hours to compile by hand.”
“The combination of Insites' technical SEO tools and AI Visibility scan has been a game changer for our agency - helping us uncover opportunities and build smarter client strategies in the growing AI space.”
“I introduced Insites to my team and everyone saw how valuable it is - not just for selling, but for streamlining our QA. We've even implemented it as a lead-gen tool on our own website.”
“Our new AI-Check quickly proved its value. We've rolled it out as a core lead engine and saw measurable results within three weeks - generating qualified leads at up to 30% lower cost per lead.”
“We manage a large portfolio of clients across web development, SEO and advertising, and Insites has become essential to our daily workflow. The automated audits give us a clear overview of each client - work that used to take hours to compile by hand.”
“The combination of Insites' technical SEO tools and AI Visibility scan has been a game changer for our agency - helping us uncover opportunities and build smarter client strategies in the growing AI space.”
“I introduced Insites to my team and everyone saw how valuable it is - not just for selling, but for streamlining our QA. We've even implemented it as a lead-gen tool on our own website.”
“We've literally doubled the size of our business in the last couple of years since using Insites.”
“Insites has become one of the most effective sales tools in our arsenal - helping us not just find leads, but close them. We show prospects real issues they didn't even know existed, which builds trust fast.”
“My favourite is the ChatGPT scan that shows a small business's AI optimisation status. It takes a 10–20 minute research phase and distils it into a single robust report - making our sales reps appear as experts faster.”
“Almost-instantaneous audits without our team preparing them by hand - and the Salesforce integration lets our sales reps run reports on demand, without waiting on anyone else.”
“We've literally doubled the size of our business in the last couple of years since using Insites.”
“Insites has become one of the most effective sales tools in our arsenal - helping us not just find leads, but close them. We show prospects real issues they didn't even know existed, which builds trust fast.”
“My favourite is the ChatGPT scan that shows a small business's AI optimisation status. It takes a 10–20 minute research phase and distils it into a single robust report - making our sales reps appear as experts faster.”
“Almost-instantaneous audits without our team preparing them by hand - and the Salesforce integration lets our sales reps run reports on demand, without waiting on anyone else.”
“We've literally doubled the size of our business in the last couple of years since using Insites.”
“Insites has become one of the most effective sales tools in our arsenal - helping us not just find leads, but close them. We show prospects real issues they didn't even know existed, which builds trust fast.”
“My favourite is the ChatGPT scan that shows a small business's AI optimisation status. It takes a 10–20 minute research phase and distils it into a single robust report - making our sales reps appear as experts faster.”
“Almost-instantaneous audits without our team preparing them by hand - and the Salesforce integration lets our sales reps run reports on demand, without waiting on anyone else.”
