PPC & Social Ads

Understanding how a business is driving traffic to their website is an important element for any person selling digital solutions.  We cover both paid and social media ads to give you a more complete picture of a businesses online activities.

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Browsers vs Buyers

PPC visitors are 50% more likely to purchase something than organic visitors which is why our audits help identify those businesses who are spending on PPC campaigns. Using a combination of proprietary and 3rd party partners, we endeavour to show who’s spending on Google Ads and Display and provide details on keywords and cost per click data.

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Helping to reach new audiences

27% of internet users say they find new products and brands through paid social ads.  Use our audit to highlight gaps and opportunities in a business’ paid media strategy.

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Measure success

Benchmark against the competition

By using our competitor function, your agents can compare one business against up to four competitors.  Highlight the use of paid search or social ads as a key selling point to drive more performance based products.

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